Club Solution Growth Lead USA (B2B SaaS)

Florida, Dallas, Chicago

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Sales

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100%

About coachbetter

Coachbetter is the ultimate digital platform for youth sports organizations, providing end-to-end solutions for coaching education, club management, and player development. Trusted by top clubs like Manchester City, Borussia Dortmund, and state associations worldwide, our mission is to make coaching better, smarter, and easier for everyone involved in the game.

About the role

We are looking for a hands-on and execution-driven B2B Growth Lead in the USA to build and lead Coachbetter’s sales efforts across the United States. This role will focus heavily on executing deals, building strong partnerships, and driving revenue growth in the US youth sports ecosystem. Additionally, the candidate will play a key role in strategically developing Coachbetter’s USA Go-To-Market strategy for the next years by leveraging existing customers, market presence, and partnerships. This is an operational role that requires both strategic thinking and execution excellence, ensuring Coachbetter captures significant market share in the US.

Responibilities

Strategic Development of GTM Strategy

Collaborate with the leadership team to develop and execute a scalable Go-To-Market (GTM) strategy for the US Leverage Coachbetter’s existing customer base, partnerships, and market presence to identify new opportunities and create a clear roadmap for market expansion. Analyze market trends, competitive landscape, and customer needs to refine the GTM strategy and prioritize high-impact initiatives.

Execute Sales Deals

Own the end-to-end sales process, from prospecting to contract signing, with a focus on operational excellence and deal execution. Negotiate and close deals with youth sports organizations, clubs, and state associations to meet revenue targets.

Build Strong Partnerships

Establish and nurture relationships with decision-makers in youth sports organizations. Develop long-term partnerships with clubs, leagues, and associations to position Coachbetter as a trusted solution.

Drive Revenue Growth

Actively pursue opportunities to increase revenue through strategic sales initiatives and partnerships. Achieve and exceed sales targets through a relentless focus on execution and follow-through.

Operational Sales Execution

Manage day-to-day sales activities, including lead generation, pipeline management, and deal tracking. Maintain a structured sales process and ensure accurate documentation in CRM tools (e.g., HubSpot or Salesforce).

Market Development in the US

Act as the primary point of contact for Coachbetter’s US market, representing the brand and building credibility. Identify and prioritize key market opportunities, focusing on high-potential partnerships and deals.

Customer Success & Retention

Partner with the customer success team to ensure a smooth onboarding process for new customers. Build strong relationships to foster renewals and upsell opportunities.

Requirements

Strategic GTM Planning: Proven experience in developing and executing Go-To-Market strategies, particularly in a B2B SaaS or sports tech environment. Ability to analyze market opportunities and leverage existing customers and partnerships for scalable growth.

Hands-On Sales Execution: 5+ years of experience in a B2B sales role, ideally in SaaS, sports tech, or a related industry. Proven ability to execute on deals and close partnerships

Partnership Building: Strong relationship-building skills with a focus on creating long-term value for partners. Experience working with youth sports organizations, clubs, or associations is a strong plus.

Operational Focus: Highly organized and detail-oriented, with a track record of managing sales pipelines and executing contracts efficiently. Experience with CRM tools like HubSpot or Salesforce for deal tracking and performance measurement.

Market Knowledge: Strong understanding of the US youth soccer sports ecosystem, including its challenges and opportunities. A network within the soccer industry is highly desirable.

Entrepreneurial Mindset: Self-starter who thrives in a fast-paced, hands-on role and is comfortable rolling up their sleeves to get the job done. A "closer" mentality, with relentless drive and focus on achieving tangible results.

Good to have: You have a background in football

We are all about football. We produce educational content for coaches, clubs and entire federations. A basic understanding of football or maybe even a coaching license is a big bonus here.

What we offer

Competitive Compensation

Base salary with a performance-based commission structure.

Growth and Leadership Opportunities

Be a key player in establishing Coachbetter’s US market presence and building local partnerships.

Collaborative Culture

Work with a dedicated, passionate team committed to transforming football coaching through technology.

Remote Flexibility

Fully remote role with flexibility to work from anywhere in the US.

Contact

Questions?We’re happy to help!

If you have any questions left regarding the possibilities of our solutions, we’re happy to help you! Just write us a mail with your issue and we’ll get in touch with you as soon as possible.

Patrick Patzig, Co-Founder & CEO

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